Brame’s blog explores everything you ever wanted to know about gamification, digital marketing, consumer behavior, engagement, retention and loyalty.
The marketing landscape has evolved from mass communication to direct, data-driven marketing. Gamification is based on two-way communication between individuals, where the receiver gives feedback to the sender. Find out how gamification marketing can be leveraged to make a real-world impact, especially in business.
Most internet users are social media users. It only makes sense that businesses should find innovative ways to harness social media marketing, but it is highly competitive and audiences have short attention spans. Find out how to determine the types of posts that your target audience will engage with. We also share 25 interactive post ideas for you to try.
Dive into Black Friday marketing: what works, and what to avoid. We share 21 game-changing ideas and seven essential success tips for your business. This guide offers insights for maximum brand visibility and optimal sales performance during the most anticipated shopping event of the year. You will be able to navigate the competitive season with confidence, ensuring your campaigns resonate and drive results.
Data has become the lifeblood of successful marketing strategies. And it’s no surprise that marketers are constantly on the lookout for new and innovative ways to gather and analyze customer data to gain insights that can drive their marketing efforts.
One emerging type of data that has gained significant attention is zero party data.
Want to know how electronic products retailer Conrad attracted over 22K unique visitors in only one week during Black Friday? Or how legendary Swiss football club FC St. Gallen secured a 50% increase of merchandise sales? Both of these powerful brands leveraged commemorative holiday marketing and gamification. In this post, we look at how to prepare your brand for the festive season and increase holiday sales.
Did you know that 74% of customers use multiple channels to complete a purchase? Dive into the world of omnichannel marketing with our detailed guide. Learn about its advantages, key elements, and see how leading brands like Disney, Amazon, and Starbucks successfully implement this strategy. Plus, we share 6 steps to develop an omnichannel marketing plan for your business.
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